Marc Fraser Design
Product & Industrial Design services and information
How do successful companies use design?
to differentiate and distinguish; to invigorate, inspire and seduce; to grow and profit; to expand and enhance; to sell for a premium; to build loyalty and trust.
How are you using design?
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Expand your market by being more “Inclusive”
Posted on September 4th, 2009 No comments
Inclusive Design: Products that can be used by a wider proportion of the community
It is widely known and accepted that the global population is getting older. Studies indicate that by the year 2050, approximately 50% of the developed world’s population will be over the age of 50.
It is also suggested that by 2050, the ratio of people under 65 to over 65 will be 2:1! (in the year 2000, we were at around 9 : 1).
What does this mean for product developers?
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