Bio’s

Marc Fraser

Marc Fraser is a professional Industrial Designer and a member of the Design Institute of Australia and the Australian Institute of Management.

He has worked as a consulting designer for large and small companies including Clipsal Integrated Systems, SCA Hygiene Australasia, Huhtamaki, PZ Cussons, Blackmagic Design and Demain International.

Marc has made significant contributions to over 1000 development programs in his professional career since 1997, including work on power tools, electronic devices, whitegoods, theatre seating, personal care, packaging and industrial equipment. He has extensive experience in creative concept development, product illustration and visualisation, 3D Computer-Aided Design, rapid-prototyping and design for large & small volume production programs.

Marc holds tertiary qualifications in industrial design and professional management.

His design contributions have been recognised numerous times in Australian and international design award events, including an Australian Design Award in 2002 for the Demain Angle Grinder, and an Australian Packaging Silver Award in 2006 for ICB’s Hygiene Plus Spray Cleaner bottle.

In 2007 Marc established his own Strategic Product Development and Industrial Design studio. With a strong emphasis on creative problem solving, extensive technical design experience and the latest in design tools and collaboration technologies, he aims to provide Australian and International manufacturing, marketing and technology organisations with a comprehensive, competent and fresh alternative for their product development and design needs.

Marc is passionate about the importance of design in today’s modern corporate landscape:

“It’s crucial for Australian companies to engage professional design to innovate, and to remain relevant, competitive and sustainable. The process of Design provides infinite opportunities to explore, consider, develop and resolve complex problems, and the results of Design can truly deliver bottom line results, market appeal, and sustainable solutions for the planet.”

Simon Andresen

Simon has been a consulting Industrial designer for the last 13 years. With a ‘no nonsense’, pragmatic approach to design he has been involved in a wide range of successful development projects. As an ‘all-rounder’ he is able to see projects from initial concept sketches, through CAD modelling and product engineering, to final specification for tooling.

Completing a Bachelor of Design (ID) with distinction at RMIT University in 1996, Simon went on to complete a post graduate honours year at RMIT. During these studies he developed a collapsible patrol shelter specifically for Surf Life Saving clubs which was implemented in a state-wide roll out to clubs in Victoria.

In 1998 he was the first employee of fledgling design consultancy Cobalt Design. Simon played a key role over the next 12 years in the growth of Cobalt including a merger with Niche Design in 2002 to become one of the largest Melbourne-based ID consulting firms, where he held the role of Design Manager for 5 years.

During this time he worked on a wide range of projects including high-end scientific instruments, therapeutic & medical devices, green technology products, sports & leisure products, consumer goods, and point of sale packaging. Having experience working for clients including large multi-nationals to start-ups and sole inventors, he is able to tailor design process to match client’s needs and budget. His most successful (and enjoyable) projects have been working with people that are enthusiastic about their products and are constantly seeking to ‘raise the bar’, more so than company size or project budget.

Several of these products have received accolades which include; Silver awards at the Australian packaging awards for Plastic packaging & Design innovation, several Australian Design Award – Design Marks for good design, and in 2010 a Design Award in recognition of design excellence at the Australian International Design Awards.

With experience designing for a wide range of manufacturing processes, he inherently seeks to simplify production and minimise unnecessary risk and cost. He is focussed on developing well -resolved designs in 3D utilising a mix of 3D CAD surfacing and hand sketching in earlier concept development, and finding ways to add value to products either with improved function for users or advantages in manufacturing.

Married with one child, outside of work Simon can usually be found recycling old timber into new pieces of furniture, undertaking house renovations, or working on his constantly  ‘work in progress’ garden.