Marc Fraser Design
Product & Industrial Design services and information
How do successful companies use design?
to differentiate and distinguish; to invigorate, inspire and seduce; to grow and profit; to expand and enhance; to sell for a premium; to build loyalty and trust.
How are you using design?
-
New Radiant packaging released
Posted on April 9th, 2010 No comments
To combat declining sales and market share, PZ Cussons commissioned Marc Fraser Design to develop a new range of bottle designs for their popular Radiant brand of laundry liquids.The brief:
750ml and 1.25 litre variants have been developed. The designs needed to have a family appearance, whilst also being comfortable to use and maximise branding / labelling space.
-
New Toyota Prado Nudge Bar
Posted on February 1st, 2010 No comments
The Australian automotive manufacturing sector wins again with the release of Toyota’s new flagship Prado.Frontline Australasia has secured the contract to supply the updated Nudge bar accessory for all variants of the popular 4×4 vehicle.
Collaborating with Marc Fraser Design, Frontline’s new design is the result of intense yet rapid design and engineering activities, which yielded a manufactured solution within 4 months of pen hitting paper.
-
New Triton Sportsbar
Posted on January 25th, 2010 No comments
Victorian design and automotive manufacturing has provided some welcome return fire in the battle to keep operations in local hands and local jobs.Mitsubishi Motors has signed a $1.2 million deal with Frontline Australasia for the manufacture of a premium aluminium sportsbar to be fitted to its latest Triton range.
The three-piece solution by Melbourne industrial designer Marc Fraser is a welcome piece of news for the local automotive industry and helps provide increased security for Frontlines 96 employees.
Member of:
